Wednesday, 8 March 2017

Air India vs. KLM Royal Dutch airlines

Subtitle: Facebook

Author: Eakam Singh Gill

Facebook is a very good and easy way to promote a brand, both Air India and KLM using Facebook to promote their brand in all over the world. Both brands use their own different ways to promote their brands.
KLM Royal Dutch Airline: Popular Facebook video (Most likes and most views)
There is something exciting going on here! Is the most popular video on KLM Royal Dutch Facebook page, it has 27k likes and 5.5 million views.

(KLM Royal Dutch Airlines, n.d.)
Air India Airlines:
Check out the latest Air India TV Commercial right here: Proud to Be Indian, Proud to Be Global! This video is very popular on Air India Facebook page, it has 673 likes and 10k views.

(Air India, n.d.)

Both brands use Facebook for promotion. KLM post one video every week on their Facebook page where air India post one video every two weeks.

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